Services Social media marketing

Get customers from Facebook, Instagram and TikTok.

Get social media marketing for your business on Facebook, Instagram and TikTok: page setup and management, designed content on a schedule, paid ads and tracking that shows which posts and ads bring sales. For Mystic Shop BD, whose demand comes largely from Facebook ads, Meta tracking was built so every order records the campaign it came from and reporting shows profit. A report each month shows reach, clicks, leads and sales.

Updated 27 October 2026

At a glance
What you getPage setup and management, content design and scheduling, comment and message replies, paid ads, monthly performance reports
PlatformsFacebook, Instagram and TikTok
TrackingMeta Pixel and Conversions API, plus campaign tags carried through to each order or lead
TimelineAds plus a good landing page can bring leads in days
To startAdmin access to your pages and ad account, and your brand material, or a brief to create it
ProofMystic Shop BD: Meta tracking that reports on profit
What you get

Pages, content and ads run by 1 team.

Social media marketing covers what you post, how you reply and what you pay to promote. Each part below is measured by the messages, leads and sales it brings.

Page setup and management

Set up or clean up your Facebook page, Instagram profile and TikTok account with the right name, category, links and contact buttons. Details, pinned posts and highlights are kept current.

Content design

Get posts, carousels, stories and short videos designed in your brand style, from your photos or new material. Brand, logo, copy and images can be created if you do not have them yet.

Content calendar and scheduling

Plan posts a month ahead around your offers, seasons and launches. Posts are scheduled, so your pages stay active without daily effort from you.

Community management

Get comments and messages answered, spam hidden and sales questions passed to you. Buyers get replies while they are still interested.

Facebook, Instagram and TikTok ads

Run ads to past buyers, site visitors, lookalike audiences and interest groups. Ads send people to a product page, a landing page, Messenger or WhatsApp.

Tracking and monthly reports

Set up the Meta Pixel and Conversions API so each ad is measured by the orders and leads it brings. Each month you see reach, clicks, cost per result and sales by campaign.

Compare

Facebook, Instagram and TikTok, side by side.

The 3 platforms reach people in different ways. Facebook and Instagram share 1 ad system, Meta Ads Manager, while TikTok has its own.

CompareFacebookInstagramTikTok
How people use itFollowing pages and groups, local news, events and MarketplaceFollowing brands and creators through photos, Reels and StoriesWatching a feed of short videos picked by the app, often from accounts they do not follow
AudienceBroad age range, with more older adults than the other 2Younger on average than FacebookYoungest on average of the 3
Formats that work wellPhoto and video posts, carousels, events, groups and Marketplace listingsReels, carousels, Stories and product tagsShort vertical videos, trends, creator content and live streams
Ad optionsFeed, Stories, Reels, Marketplace and Messenger placements, plus lead formsFeed, Stories, Reels and Explore placements through Meta Ads ManagerIn-feed video ads, Spark Ads that promote existing posts, and lead forms
Content effortModerate: photos and short videos can be reusedHigher: polished visuals and regular ReelsHighest: frequent new videos made for the app
Good forLocal services, events, communities and buyers who message before they orderFashion, beauty, food, travel and products that sell on looksProducts that show well in a short demo, and reaching younger buyers
Selling toolsClick-to-Messenger and click-to-WhatsApp ads, shop links, MarketplaceProduct tags, links in Stories and profile, direct messagesTikTok Shop in supported countries, links to your store
TrackingMeta Pixel and Conversions APIThe same Meta Pixel and Conversions API as FacebookTikTok Pixel and Events API

Start on the platform where your customers already follow or message you, then add a second platform once the first is tracked and bringing results.

Proof

Stores built for buyers who arrive from Facebook.

Mystic Shop BD gets its demand largely from Facebook advertising, so its store sends browser Pixel and server-side Conversions API events with shared IDs, uses the same variant IDs in the product feed and the tracking, and saves each order's campaign, source and medium; the shop can see which advert produced a delivered, profitable sale. NextGen Mobile's customers come from its Facebook page and word of mouth, so its homepage shows real handsets and prices on the first screen, and every filtered catalogue view is a URL that can be linked from a Facebook post.

How it works

6 steps, from call to results.

Tracking goes in before the first paid post, so every campaign is judged on leads and sales.

01

Free 15-minute call

You share what you sell, who buys it and the platforms you use now, and a quote follows.

02

Audit and plan

Your pages, past posts and ads are reviewed, and a platform and content plan is agreed.

03

Tracking setup

The Meta Pixel, Conversions API and campaign tags are set up and tested.

04

Content and pages

Profiles are cleaned up and the first month of posts is designed and scheduled.

05

Ads and replies

Ads go live to tested audiences, and comments and messages are answered.

06

Monthly report

You see reach, clicks, cost per result and sales, plus the plan for the next month.

Cost and time

What sets the cost of social media marketing.

You pay for the work and, if you run ads, an ad budget billed by Meta or TikTok. The work is quoted after the free 15-minute call.

Number of platforms

Managing 1 Facebook page takes less work than Facebook, Instagram and TikTok together, each with its own formats.

Posts and videos per month

The number of designed posts, carousels and short videos sets most of the monthly work. Video takes longer to produce than images.

Comment and message volume

A page with a few messages a week needs less community management than a shop answering order questions every day.

Ad budget and campaigns

Your ad budget is paid to Meta or TikTok. The number of campaigns, audiences and ad versions to build and test sets the management work.

8+Years delivering
120+Projects delivered
50+Clients and teams
4.9Average rating
A client review.

"Rizer did SEO on my new travel agency site and we landed our first client within days. Clear reporting, kind communication, real results."

Benni Klein, Owner, Accessible Trip Brazil

More pages

Related services.

Web apps and software

Custom web apps, dashboards and admin panels for your team.

Mobile apps

Android, iOS and cross-platform apps, with the backend they need.

Website redesign and migration

A new website that keeps the rankings you already have.

Website maintenance

Fixes, updates, speed and security after launch.

Web design

A custom website that turns visitors into customers.

Social media marketing in Bangladesh

The same service for Bangladeshi businesses, with local payments and couriers.

Questions

Questions about Social media marketing.

Which social media platform is right for my business?

Use the platform where your customers already spend time and message businesses. Facebook reaches a broad age range and suits local services and shops that sell through messages, Instagram suits visual products, and TikTok suits products that show well in a short video. Start with 1 or 2 platforms and add more once they are tracked.

How long does social media marketing take to work?

Ads plus a good landing page can bring leads in days, while followers and reach from posts grow month by month. Posting alone builds an audience slowly. If you want sales soon, combine regular posts with paid ads and tracking.

How much does social media marketing cost?

The cost depends on the number of platforms, how many posts and videos you need each month, how many comments and messages need replies and how many ad campaigns run. Your ad budget is paid to Meta or TikTok and is separate. Rizer has no price list; you get a quote after the free 15-minute call.

Is boosting a post the same as running Facebook ads?

No, boosting is a simpler version of an ad with fewer choices of goal, audience and placement. Meta Ads Manager lets you choose a goal such as purchases or leads, test several ad versions and track results with the Pixel. Boosting can work for reach, while sales campaigns are built in Ads Manager.

How do I know if my Facebook ads bring sales?

Install the Meta Pixel and the Conversions API, and tag every ad link with its campaign, so each order or lead is tied to the ad that brought it. Mystic Shop BD's store saves the campaign onto each order and records the cost of each item at the time of sale. The shop can then see which advert produced a delivered, profitable sale.

Can you create the posts and videos?

Yes, posts, carousels, stories and short videos are designed in your brand style. Brand, logo, copy and images can be created, or your existing photos and material used. You see the content calendar before posts go out.

Do I need a website if I sell on Facebook?

You can start without a website, and a website then adds a checkout, product pages that Google can index and tracking you control. NextGen Mobile's customers come from its Facebook page and word of mouth, and its own store gives them stock and prices on the first screen, a cash-on-delivery checkout and order tracking by phone number. See ecommerce websites.

Is TikTok worth it for a small business?

It is worth testing if your product shows well in a short video and you can post new videos often. TikTok shows videos to people who do not follow you yet, so a new account can reach viewers early. It needs more video than Facebook or Instagram, and its ads run through their own ad manager and pixel.

Start here

Turn followers and ad clicks into orders.

Share your pages and what you sell. A content and ads plan and a quote follow the free 15-minute call.